ORUCASE | Social Videos.
Orucase builds high quality adventure cycling and travel gear. They approached us looking for a series of 7-15 second long social media videos showing what you can do as a result of having the Orucase bags there to support you.
To match Orucase's branding, we discussed the desired look and feel of the videos and landed on experimental, edgy, grainy video experiences. Something to grab people's attention and draw them in to the brand.